You may be in the "flock" of the church, but on your communications team, you're a shepherd. You lead the rest of your team in the church communications strategy, and you provide direction and insight.
You may be in the "flock" of the church, but on your communications team, you're a shepherd. You lead the rest of your team in the church communications strategy, and you provide direction and insight.
Topics: Strategy, Ministry Insight, Featured
Topics: Best Practices, Strategy, Featured
Usually, I’m pretty strict and don’t let myself start listening to Christmas music until I’m “allowed” to. This year that’s November 29th, the first Sunday of Advent. But I’m bending my rules a bit and listening to some of my favorites while I write to...
Just because a business isn’t religious doesn’t mean it can’t be inspiring. Every day, I’m confronted with thousands of brands, companies, and products that say, “Buy me! I’m the best!” But what really convinces me, as a consumer, to form brand loyalty...
“Marketing” sometimes sounds like a dirty word to us church communicators. It sounds cold, official, maybe even a little standoffish, and it certainly doesn’t appear in the gospel. But that doesn’t mean we can ignore it.
Topics: Best Practices, Strategy, Featured
Lucy and Ethel are always up to their elbows in trouble––but on this episode of I Love Lucy, they literally get up to their elbows in bread. A slab of floury, white, unbaked dough hangs from Lucy’s hands, stretching toward the floor while Ethel helps...
“Who are you when you’re hungry?”
I love this Snickers tagline––partially because it’s funny, but mostly because it’s totally true. We all act differently when we’re a little hangry (so hungry we get a little angry). Actually, I think we all change...
Topics: Best Practices, Strategy, Featured
[This post originally appeared on Tony Morgan's Unstuck Group. We are happy to share it with you, as well.]
Topics: Design, Best Practices
If there was an award show for church websites, we’d be there, walking the red carpet in diamonds and fancy suits. We’re proud to be ministry partners with churches of all sizes, denominations, and locations––and when we look back on the year in...
17% of Americans listen to podcasts at least once a month. This is double––double––the percentage it was just a handful of years ago! Radio shows like NPR’s This American Life and Serial have simply gone viral. Serial shattered download records to reach...
Topics: Best Practices, Strategy, Featured
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